Orckid Design & Marketing Ltd

SC Johnson

The challenge
With a plethora of cleaning products at our disposal, it is becoming increasingly harder for brands to stay ahead of the competition and retain market share. Working with SC Johnson over the past 19 years we have strived to keep them a leading ‘Family’ name.

The response
Working across their entire brand portfolio our work starts even before the products reach the shelves, creating concept boards and packaging for research and testing across the European markets. Exhibitions, in-depth PowerPoint presentations, trade samples and advertising provide powerful tools helping the sales team negotiate valuable retail shelf space. Once in store - promotional campaigns, innovative point-of sale and a series of consumer advertising helps connect the brand with the consumer in a meaningful way, changing behaviour and influencing their decision-making.

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Orckid Design & Marketing Ltd.
The Old Station, Moor Lane, Staines Middlesex TW18 4BB +44 (0)1784 426 999 e: info@orckid.com
Registered in England & Wales No. 2234363 Registered Office: da Vinci House, Basing View, Basingstoke, Hampshire RG21 4EQ